Whether customers are shopping online or in your brick-and-mortar store, a strong loyalty program can help encourage repeat visits and more frequent purchases. Today we are going to look at how you can develop a loyalty program students will love and a few ways to promote it to the campus community.
A collegiate retail eCommerce site that offers your college store’s wide array of merchandise and products is essential to success. While many students are excited about being able to shop in the college store again, the convenience of online shopping will encourage a portion of the student population to primarily use your website. We have gathered some tips to help you ensure your online merchandise is easy to find and convenient to order.
It’s important to make plans that will continue to allow your store to evolve and grow, especially during times of tremendous industry change. Just coming out of rush is the perfect time to start noting upgrades you would like to make in your store. So, as you are planning and making budget decisions for the next year, here is why you should consider including system upgrades in your budget.
Topics: Marketplace, wholesale textbooks, sourcing textbooks
SimpleSource offers a lot of benefits to college stores, ranging from streamlining and simplifying the textbook ordering process to saving stores time and money. It is a complete ordering tool designed for college stores to maximize their wantlist fulfillment – i.e. get more books for a lower average cost.
MBS Dashboard is an innovative business intelligence tool that helps college stores analyze and share their business successes. Through Dashboard, stores have access to reports, graphs, and other visuals with drill-down and filtering capabilities that make it easy to review, analyze and share the metrics that matter most to your store.
Topics: holiday
MBS will be closed on September 6, 2021, in celebration of Labor Day.
Simplify your college store marketing this year with a marketing calendar that reminds you of important dates and helps plan store events. We have prepared a customizable marketing template to help you get started. Remember to add the dates that are specific to your store and campus.
College stores can benefit from using social media to market to students. However, finding the time each day, week and month to fully maintain your social media pages can be a challenge. One way college store managers can maintain a robust social media presence without taking on a lot of extra work is to recruit student help.
There are different ways buyback can be handled, depending on the college store’s goals. End-of-term events, cashless, online or daily are options that are available to stores. Today, we are going to look at how to set up a daily buyback and the benefits of choosing this method.
One thing college store managers could use is more time. With limited resources, diminished staff and a busy schedule, finding time to do all of the tasks that need to be completed can be daunting. It is easy for non-essential jobs to slip through the cracks like keeping up with your store’s marketing efforts. However, by streamlining duties you can ensure that your store has a strong marketing plan for the entire year that can be delegated and easily implemented. With the help of a retail marketing calendar, you can plan your store’s efforts on a month-to-month or year-to-year basis.
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