Topics: buyback, campus store, textbooks
Now more than ever, it is important for campus stores to simplify and streamline buyback events. The College of the Holy Cross Bookstore has made its buyback a success by ensuring that its student body always has a consistent experience. Students can count on always getting the same great buyback service each term from the same familiar faces staffing the event. The store’s consistency ensures that students always know what to expect and where to get the best return on their textbooks.
Toshiba Global Commerce Solutions (TGCS) Channel Sales Executive Lora Coggins opened her Forums 2019 session with a question of great import to campus retailers: Is brick and mortar here to stay?
The University of Arizona BookStores has cracked the code for converting social media engagement into store sales. Social media has tremendous potential to raise campus awareness and interest in store events and services. How can that potential be translated into a revenue generating idea for college stores?
Gen Z is filling your campus bookstores and will account for 40 percent of all your customers by the year 2020. Although millennials and Gen Z have many similarities, they respond differently to marketing tactics. We put together a comprehensive guide for college stores on how to market to Gen Z students to help your campus bookstore reach them.
When was the last time your campus store reviewed its budgetary model? Does it match the model your campus uses? These may not be the most exciting questions to ask, but the budgetary model a college chooses can give the campus store valuable insight into administrative expectations and help ensure the store serves the school’s mission. Download the “Successful Budgeting for the Campus Store” white paper to get a breakdown of college budgetary models and a comprehensive guide on actionable ways to increase top-line revenue, minimize operating costs and keep the cost-to-students low.
An eye-catching tech department attracts customers. Retail data shows that more shoppers look for brick-and-mortar stores to offer an enhanced experience with carefully selected merchandise they can see, feel and touch. One way to capitalize on these trends: Add a curated set of budget-friendly gadgets to your tech department that students can admire and sample.
“You’re a wizard, Tim,” are the words I wish I heard when I was an eleven-year-old boy, hoping to leave the monotony of muggle life, by being whisked away to the Hogwarts School of Witchcraft and Wizardry. Unfortunately, this didn’t happen, instead a studious Ravenclaw like me ended up writing about it for Foreword Online. Our fellow wizards at BYU-Idaho reinvigorate the spirit of Harry Potter each year by throwing a Golden Snitch Scavenger Hunt. Witches and wizards across campus flock to get their hands on the golden snitch and join in the fun.
Topics: finals, campus stores, student wellness
You don’t need an advanced degree in psychology to find ways your campus store can boost college student wellness during finals. Even a short time in a calming environment can help many students navigate academic challenges at the end of the term. Here’s how you can transform a portion of your campus store into a hub that invites students to take a much-needed break.
Topics: campus bookstore, MBS InSite, inSIte Security Suite
Your website is your online business card; If you want customers to choose you as their textbook provider, it must draw them every semester. Websites are an interactive point of entry for customers to your business, so yours should be intuitive and relatable.
Adjunct and part-time faculty make great evangelists for a campus store, because they are responsible for much of the undergraduate teaching on U.S. campuses. A temp-friendly faculty sale event is a fun way to win loyal customers and increase your campus profile.
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