MBS will be closed on September 6, 2021, in celebration of Labor Day.
MBS will be closed on September 6, 2021, in celebration of Labor Day.
Simplify your college store marketing this year with a marketing calendar that reminds you of important dates and helps plan store events. We have prepared a customizable marketing template to help you get started. Remember to add the dates that are specific to your store and campus.
College stores can benefit from using social media to market to students. However, finding the time each day, week and month to fully maintain your social media pages can be a challenge. One way college store managers can maintain a robust social media presence without taking on a lot of extra work is to recruit student help.
There are different ways buyback can be handled, depending on the college store’s goals. End-of-term events, cashless, online or daily are options that are available to stores. Today, we are going to look at how to set up a daily buyback and the benefits of choosing this method.
One thing college store managers could use is more time. With limited resources, diminished staff and a busy schedule, finding time to do all of the tasks that need to be completed can be daunting. It is easy for non-essential jobs to slip through the cracks like keeping up with your store’s marketing efforts. However, by streamlining duties you can ensure that your store has a strong marketing plan for the entire year that can be delegated and easily implemented. With the help of a retail marketing calendar, you can plan your store’s efforts on a month-to-month or year-to-year basis.
MBS Field Marketing Territory Manager Cathy Slane had the honor of presenting a session at the CACS 2021 Course Materials Virtual Summit. In her presentation, How Course Material Distribution Is Changing, she covered how bookstores adapted distribution methods during 2020 and the growing demand for digital course materials. Today, we will take a brief look at how college stores can help improve digital accessibility.
Prepare your fall social media marketing strategy with the help of this free social media marketing guide. The downloadable guide explores:
Submitting a bin-and-hold order is a fantastic way to make sure your store has the quantities of low-cost course materials it needs for the fall term. We have collected three best practices to help you maximize your wantlist fulfillment.
Orientation events introduce students to the campus and all the services that are available to them during their time in school, including the bookstore. As students begin to come back to campuses, it is important for stores to participate in these events to let students know the campus store is still the best place to get their course materials for the upcoming term.
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