Foreword Online

Ideas, information and industry news for collegiate retailers



Liz Schulte

About Liz Schulte

Liz Schulte is an author and business owner with a background in customer service, marketing and higher education development.

Recent articles by Liz Schulte

Curbside Pickup and Delivery Helps the Campus Store at SUNY Potsdam Serve Students

Posted by Liz Schulte on 5/18/20 6:00 AM

Even in the midst of a shutdown, campus stores are still going above and beyond to serve their communities and offer students unparalleled support. The College Store at SUNY Potsdam in New York has made four significant changes to provide students with outstanding service and demonstrate how much they care. We recently spoke with Lyndon Lake, Director, the College Store, SUNY Potsdam, to discuss what changes he has implemented in the store and how he keeps the store part of wider campus conversations.

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UMBC Bookstore Increases Online Sales With Savvy Marketing

Posted by Liz Schulte on 5/11/20 6:00 AM

The University of Maryland Baltimore County Bookstore is working hard to adapt and adjust to current conditions. We recently spoke with UMBC Bookstore Director Erin McGonigle to find out how they engage students, increase eCommerce sales, improve their omnichannel presence and promote the UMBC community.

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How to Motivate Gen Z Student Workers in Campus Retail

Posted by Liz Schulte on 5/6/20 6:30 AM

Student employees can be a great resource for campus retail. They bring new energy into the store and provide helpful insight about their likes and dislikes. However, how does this latest generation of student workers differ from previous generations?

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Campus Store Conversations Buyback and Rental Returns Panel Discussion

Posted by Liz Schulte on 4/29/20 6:30 AM

Organizing buyback and rental returns is top of mind for many college stores as they work to develop strategies that will best support their store, students and school. We invited stores to join us for a Campus Store Conversations roundtable discussion to share what their stores have planned for the end of term.

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25 Customer Service Trends That Strengthen College Stores [White Paper]

Posted by Liz Schulte on 4/27/20 6:30 AM

Fantastic customer service has the power to set your store apart from the competition. Regardless of store size, the time and care you take with your customers will strengthen your position in the campus community and demonstrate the service you provide. But what does great customer service mean in today’s collegiate retail environment?

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How Can inSite Buyback Alerts Help You Communicate With Students About Your Retail Buyback?

Posted by Liz Schulte on 4/20/20 6:00 AM

With students not on campus this term, many stores are looking at out-of-the-box ways to buy back books from students for subsequent terms. Some stores are offering a drive-up buyback. However, convincing students to make the trip to campus could be difficult. Utilizing inSite Buyback Alerts gives your store a way to let students know the buyback value of their books from the start.

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Our Campus Store Partners’ Furry Friends

Posted by Liz Schulte on 4/17/20 6:30 AM

Many of us are adjusting to a new work-from-home routine. We asked you to show us your feathery, woolly and furry friends as you settle into your new office environment. We’ve compiled the fun images you shared of your pets, and some of our pets, to hopefully add a smile to your day.

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The Hawk Bookstore Lowers Costs and Increases Revenue with SimpleSource

Posted by Liz Schulte on 4/8/20 6:30 AM

The Hawk Bookstore at Santiago Canyon College has found a solution that helps lower overhead costs, improve student savings and increase sales. What has made such a difference in the store? More used books.

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Set Up an Online Buyback in 3 Easy Steps

Posted by Liz Schulte on 3/23/20 6:30 AM

MBS Online Buyback is a great student resource that your college store can easily provide at no additional cost. As more colleges and universities move classes online in an effort to protect student and community health, it is important establish a buyback plan to prepare for the possibility that it may not be feasible to host an on-campus buyback. MBS is here to help you do that.

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Build Faculty Relations With This Student Affordability Checklist

Posted by Liz Schulte on 3/11/20 6:00 AM

Improving student affordability is a team effort. That’s why it’s important to increase faculty engagement with the campus store. Some instructors may not be aware that the timing of their adoptions can affect the cost of materials for students. Download this checklist to show faculty how they can contribute to student affordability and how the bookstore also works toward the same goal.

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