Social Media

Do You Know Where Your Customers Are?

Wondering if the time you’re investing in social media marketing is worth it? The latest findings from the Pew Research Group show that it’s *definitely* worth the effort to market your store online.

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Secret Social Media Hacks

Just because you’ve never heard of these tips doesn’t mean they aren’t effective. Check out this list and see if they can help transform your social media performance.

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Your Social Media Campaign Checklist

Putting together your first social media campaign? Here are the steps you need to follow:

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3 Great Facebook Giveaway Plans

Here at Foreword, we like to highlight plans for promotions with our Monthly Marketing Plans. But why wait for the plan each month? If you want to drum up engagement on your store’s Facebook page and get students excited, a giveaway can be an awesome way to do it.

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How Periscope Can Work for Small Business

Periscope is getting a ton of peer to peer use, but can it work as a business tool? Read this article to find out:

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The Top Four Social Marketing Changes to Look For This Year

The year’s half in the books, but there’s plenty on the horizon for social media. There are some big change-ups to some of the most popular social media sites coming in the next six months that can affect how you advertise, market to and communicate with your students

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30 Effective Social Media Tactics

We couldn’t settle on a single social media strategy to share with you, so here’s 30 of them! Check them and see which one’s will work for your store:

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From Digital Promotions to In-Store Traffic: What You Need to Know

Savvy retailers have used tools like digital sales and social selling to reach customers from beyond their store walls for years. Using them to drive in-store sales can put you ahead of the pack:

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Changes to Facebook’s News Feed Lets Users Prioritize Who They Follow

Facebook just released some updates to their News Feed that will allow users to pick and choose whose updates they want to see at the top of their page. Come see how it works:

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Smart Ways to Use Snapchat for Business

Using Snapchat for a business can be tougher than you’d think. Here are some smart strategies to use it as a marketing tool for your store:

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