Social Media

Is This New Social App Peachy for Your Store?

There’s a new social media app generating a lot of fuzz. (Sorry, we couldn’t resist the peach pun.)

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The Best & Worst Times to Post on Social Media

Knowing when and when not to post on social media is very important. There are certain days and times where you can maximize the reach of the message you’re sending …

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How Teaming up with Your Team Can Boost Your Business

Have you considered partnering with teams on your campus to boost your marketing reach and make more fans? Get some tips on how to do it:

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When Responding to Customers, Do You Draw Fast Enough?

The time between when a customer sends in a question or complaint and when they get an answer can feel like the final showdown in a spaghetti western — it’s tense, drawn out and no one quite knows what will happen. Is your response time outdrawing your customers’ expectations?

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The Best Practices for Facebook Contests

What makes a Facebook contest a success? You can really only find that answer by looking at your results. And in order to maximize those results, you need to have a plan in place that will get your customers excited about the contest you’ve put together:

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83% of Retailers Ignore Customer Comments on Social Media — Here’s Why You Shouldn’t

Sprout Social has found an interesting trend among retailers with social media presence: a huge majority of retailers are failing to respond to their customers over social media. This could mean missed sales for you and your store.

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How Twitter Makes It Easy to Pick Your Students’ Brains

Last month, Twitter unveiled a new feature designed to drive up engagement and help businesses like yours connect with their customers: in-line polls. See just how easy it is to hear your students’ thoughts with this new, exciting feature!

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8 Easy (Free) Tools to Make Your Social Postings Shine

Let’s face it: No matter how important/witty/awesome your post is, if you don’t have an eye-catching visual to accompany it, it may not make the impact you want. If you’re just getting started with establishing your social media presence (or even if you’re an old pro by now), it can be tough to come up with the right image to accompany your posts.

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Tools That Will Help You Save Time on Social Media Management

Looking to cut down on the time you spend managing social media? Check out this list of tools to help you do so:

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The Best College Instagram Accounts

Instagram is a great opportunity for colleges to market to and share great photos with their students. Check out this list of schools standing out on the world’s top photo app:

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