Foreword Online

Ideas, information and industry news for collegiate retailers



3 Reasons Your Store Should Try SMS Marketing

Posted by Liz Schulte on 2/26/24 7:00 AM

Text message marketing is quickly becoming one of the top ways for businesses to reach customers and it is easy to see why. Text messages have better open rates, click rates and are usually viewed within minutes of being received. How can college stores best utilize this great marketing resource?

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MBS System Partners: Save the Date for This Year’s Biannual Forums Systems Training Event

Posted by Liz Schulte on 2/22/24 7:00 AM

Mark your calendar. The MBS Spring 2024 Forums event will be hosted virtually April 1 – 5. During the weeklong event, MBS Store Technology Solutions will offer a variety of virtual training webinars, daily ancillary resources and tips to help you simplify store processes.

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Drive Student Traffic This Spring With Fun College Store Events

Posted by Liz Schulte on 2/19/24 7:00 AM

As the cold begins to thaw and the sun shines a little longer each day, it’s a great time to plan some fun in-store events and online promotions. We have gathered some of our best ideas and marketing plans to help you schedule memorable spring events.

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Streamline Returning Textbooks to MBS This Term

Posted by Liz Schulte on 2/12/24 7:00 AM

The end of term is a busy time for college stores. Returning textbooks to MBS is an easy process, but there are a few ways you can streamline your return shipment to help save time and expedite the payment to your store.

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Summer 2024 Rental Submissions Are Open

Posted by Liz Schulte on 2/9/24 6:45 AM

Summer rental list submissions are open now! Maximize the savings your store offers students and provide more options in 2024.

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Three Strategies to Improve Faculty Communication

Posted by Liz Schulte on 2/5/24 7:00 AM

Building strong channels of communication with faculty can help campus stores in a variety of ways: on-time adoptions, more faculty members recommending students get their materials from the campus store and a better understanding of the important services the store provides the community. How can your campus store strengthen its faculty relationships and improve communication?

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Grow Your Store’s Loyalty Program

Posted by Liz Schulte on 1/29/24 7:30 AM

Loyalty programs are common practice in retail. All shoppers, including students, are familiar with the basics of how loyalty programs operate. This knowledge also means that shoppers might have become pickier about the loyalty programs they are willing to sign up for. It is no longer enough to just offer a loyalty program. You have to ensure customers can see the benefit of being a loyal shopper in your college store.

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Host an Opening Buyback at the Beginning of Term

Posted by Liz Schulte on 1/22/24 7:00 AM

At the end of the last term, some students might not have had time to sell back unwanted textbooks. Provide students with an opening buyback where they can easily sell back books from the previous term while picking up their materials for their new classes.

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Get the Books You Need ASAP

Posted by Liz Schulte on 1/15/24 7:00 AM

MBS ASAP orders typically ship the next business day. If your college store has a late adoption or is running low on books, MBS provides a simple, reliable solution.

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What Could You Accomplish in 20 Minutes?

Posted by Guest Contributor on 1/8/24 7:30 AM

Our days are filled with interruptions. Whether it’s someone dropping by your office, a recent social media craze, or the squeaky toy the cat found under the couch (or is that just my office?), there is always things trying to pull our focus away from what we are trying to accomplish.

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